AVP Video
Launching Bulldogs Sports Zone
When Bulldogs Sports Zone (BUSZ) was first introduced, I created the launch video to show what the org was all about—sports, energy, and school pride. But more than that, I wanted it to highlight what we had already done as a team. So instead of using generic clips, I pulled footage from our actual coverage—game-day photos, publication materials and creative content we produced for UAAP and campus events.
