As the Social Media Manager for our family business in baking, pastry making, and food blogging, I handle everything from content creation to audience engagement. I develop strategic campaigns to enhance brand visibility, share expert baking tips, and provide food blogging insights. I capture high-quality food photography, curate compelling content, and ensure excellent customer service. By analyzing social media metrics and staying updated on industry trends, I continuously refine our approach to foster growth, engagement, and a loyal community.