As part of my social media management training, I offered to manage my brother’s Facebook page to showcase his work as a rising music artist and proud member of the LGBTQIA+ community. I create all content using Canva. I even use AI to help me out with the ideas for design trend-driven posts and provide regular updates based mostly on his material. My responsibilities include creating content, reposting some videos of him, engaging with fans, responding to inquiries, and coordinating with clients for gig and event bookings. I also set up and manage his Google Business page, which has attracted several interested clients.

Through consistent organic posting, I’ve helped grow his online presence and generate bookings without paid ads. Although this started as a training project, I continue to create content and maintain the page, which has successfully drawn a steady audience and client inquiries.