Hi! I'm Princess

More Info About Me

Hi, I’m a results-driven Facebook Ads Media Buyer with a passion for turning data into high-converting ad strategies. I specialize in creating, managing, and scaling paid campaigns that drive real business results—whether that’s boosting brand awareness, increasing leads, or generating sales.

With hands-on experience in ad copywriting, audience targeting, split testing, and performance optimization, I know how to stretch every advertising dollar. I’ve worked with businesses across various industries and understand the unique strategies each one needs to stand out in a crowded feed.

I don’t just run ads—I dig deep into analytics to find out what’s working, what’s not, and how to improve ROAS every step of the way. Whether you need a full-funnel strategy or someone to take over your ad manager and deliver consistent results, I’ve got you covered.

Let’s scale your brand together.

Princess P. Delos Santos
Dumaguete City, Philippines
Freelancer
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My Skills and Competencies

Facebook Advertising

Certificates

My Experience and Education

  • EXPERIENCE
  • EDUCATION
2016-2020
Bachelor of Science in Information Technology

Foundation University

2021 - 2023
Amazon and eBay Virtual Assistant
(Virtual Assistant)

As a virtual assistant, your responsibilities include
Creating and implementing a daily product sourcing strategy.
Researching and evaluating online suppliers and product ranges based on profit goals, sales targets, and budget.
Selecting products using criteria such as competitor data, market trends, buying behavior, and risk factors.
Planning product mix according to seasonal demand, events, and supplier lead times.
Analyzing profitability and pricing using tools like Keepa, FBA Multi-Tool, BuyBotPro, and SAS.
Tracking product consumption trends.
Performing accurate data entry and supporting general administrative tasks.

2021 - 2023
GenioSystems LLC
(Lead Generation Virtual Assistant)

Genio Systems connects top manufacturing and tech firms with long-term talent in industries like aerospace, petroleum, medical devices, and software development.
Built client relationships and gathered accurate lead information.
Identified business opportunities and scheduled appointments with decision-makers.
Supported sales campaigns through outreach, follow-ups, and lead tracking.
Maintained a clean, accurate prospect database and sourced new contacts.
Promoted campaign awareness while ensuring confidentiality.

2022 - 2022
Limitless Profits LLC
(Facebook Marketplace Virtual Assistant)

Research trending and high-demand products.
List items on Facebook Marketplace.
Optimize product titles and descriptions for better visibility and engagement.
Edit product photos, including removing logos or brand names.
Adjust product pricing as needed.
Manage and update inventory spreadsheets.
Maintain accurate sales logs.
Provide customer support and respond to inquiries.
Process and fulfill customer orders.
Handle order disputes and resolution issues.

01/2024 - 07/2025
Half Eaten Donut
(Digital Marketing Assistant)

I had the opportunity to gain hands-on experience with Half Eaten Donut Digital Marketing—an Australia-based boutique agency specializing in high-performing digital campaigns for events, conferences, and festivals. Their data-driven approach has powered 400+ events, using a full-funnel strategy across platforms like Facebook, Instagram, Google Ads, TikTok, and LinkedIn.

Campaign setup, optimization, and performance tracking
Audience research and creative asset coordination
Real-time reporting to measure ROI and drive results

2025 - 2025
Dearly Plinky Llamzon
(Facebook Media Buyer)

As a Facebook Ads Media Buyer, my responsibilities are:
Plan and execute Facebook ad campaigns to promote online courses.
Identify and target ideal audiences using custom and lookalike segments.
Create compelling ad copy and coordinate with creatives for visuals.
Run A/B tests on ads to optimize performance.
Monitor and optimize campaigns to meet KPIs (CPL, ROAS, CTR).
Track conversions via Facebook Pixel and integrated funnels.
Analyze results and provide performance reports.
Stay updated on Facebook Ads policies and trends.
Handle ad disapprovals, pixel issues, and account concerns.

My Services

Facebook Ads Manager

As a Facebook Ads Media Buyer, I craft and manage high-performing ad campaigns tailored to business objectives like lead

Testimonials

Author

Jonathan Bautista

⭐️⭐️⭐️⭐️⭐️
Working with Princess made such a huge difference for my online store. They're super organized and pay close attention to all the small details—like making sure product listings are accurate, keeping track of orders, and responding to customer messages quickly. I never had to remind them about anything because everything was always done on time. It honestly felt like I had way less to worry about. If you’re looking for someone reliable who really knows what they’re doing, I highly recommend Princess


Works

Let's work together !

I am available for freelance projects.
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Get In Touch

Address :
Dumaguete City,
Philippines


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