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Logo Making Process

Brand Name: Nekossidesu

Brand Type: Crochet Business

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I started by sketching ideas that suited the brand's theme and purpose as I began the process of creating a logo. I included a cat figure and a ball of yarn on the brand name (Nekossidesu), since the name of the company is somewhat related to cats and the client's business is a crochet shop. To make the logo more complete, I added a circle. In order to determine whether the logo is high-quality and easy to see on individuals, I also tested it on some mockups. Here is the final mockup that I sent to the client.