2010
Associate in Hotel and Restaurant Management
The Philippine Women’s University
Your "Jack-of-all-Trade" Virtual Assistant
I am Christine Grace Herce, a versatile professional with a broad background across industries including Veterinary, Food and Beverage, and Luxury Hotels and Spas. With experience spanning business development, sales, administration, human resources, social media management, content creation, and lead generation, I bring a strategic, adaptable approach to each role.
In addition, I have completed extensive training in areas such as General Virtual Assistance, Medical Virtual Assistance, Bookkeeping with Xero, Social Media Management, and Graphic and Video Editing. As a jack-of-all-trades virtual assistant, I excel at streamlining operations, driving sales, generating leads, building client relationships, managing calendars, handling administrative tasks, and creating engaging social media content. With creativity, dedication, and a results-driven mindset, I strive to make every project a success.
With my blend of hands-on experience and targeted training, I am confident in my ability to help grow and manage your business—virtually.
Let’s collaborate to elevate your operations, boost your sales, and strengthen your online presence! Hire your jack-of-all-trades virtual assistant today!
Core Skills
My essential fundamentals to perform my tasks effectively
Email Marketing
Calendar and Booking Management
Research
Lead Generation
Administrative & Office Management
Project Coordination & Scheduling
Inventory & Vendor Relations
Financial Reporting & Basic Accounting
Sales Strategy Development
Customer Relationship Management
Human Resource
Technical Proficiency
Social Media Management
Graphic and Content Creation
Data Entry
Content Creator
Certificates
Professional Experience
The experience you gather from each role is like fuel, preparing you to ignite your passion and turn it into purpose when the time is right.
2023
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2024
Practice Administrator
(DAA Vetcare Ltd, London, UK)
• Oversaw clinic operations, optimizing scheduling, handling insurance claims, and reducing client wait times.
• Assisted pet owners in applying for loans and arranging payment plans to facilitate their pets' care.
• Conducted daily financial tracking and reporting, ensuring accurate and compliant records.
• Coordinated HR activities, including recruitment, onboarding, and performance evaluations.
• Developed marketing materials, managed the clinic’s website, and handled video and graphic design for social media promotions.
• Managed and created content for the clinic’s Instagram and Facebook pages, running targeted ads to increase engagement and reach.
2022
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2023
Business Owner
(Babs and Chix, Philippines)
• Launched and managed a start-up food retail business, handling all operations, financial planning, and compliance.
• Managed and created content for all social media platforms, including graphic design, video editing, and ads through Meta Business Suite’s Facebook Ads Manager.
• Developed marketing strategies that led to increased customer engagement and profitability.
2021
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2022
Office Assistant & Receptionist
(Luban Spa LLC, Dubai, UAE)
• Managed client scheduling and administrative tasks to ensure a seamless customer experience.
• Handled financial transactions, tracked inventory, and generated sales reports, supporting smooth spa operations.
2017
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2021
Retail Manager & Business Development
(MAB Middle East Trading LLC, Dubai, UAE)
• Led daily operations for retail outlets, ensuring regulatory compliance and efficient staff management.
• Launched a successful in-house chocolate factory, directing production and expanding product lines.
• Developed and executed rebranding strategies for Mastihashop to align with UAE market trends.
• Conducted lead generation initiatives and converted prospects into sales, contributing significantly to revenue growth using effective CRM tools.
• Managed and curated content for the company’s Instagram account, enhancing brand presence and customer engagement.
• Created additional revenue streams, including a food truck and dessert catering services, which significantly boosted sales.
• Achievements:
o Exceeded Ramadan sales targets by 100% (2018)
o Received a Certificate of Appreciation for leading the company’s chocolate factory launch (June 2018)
o Successfully rebranded Mastihashop for the UAE market
o Designed a new menu aligned with current trends, enhancing customer appeal
2015
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2016
Assistant Retail Manager
(Mastihashop by MAB Middle East Trading LLC, Dubai, UAE)
• Assisted with strategic planning and operational management, ensuring smooth daily operations.
• Managed client communications and secured corporate catering deals, enhancing the brand's reach.
• Trained staff, monitored inventory, and tracked sales performance to meet organizational goals.
• Achievements:
o Awarded "Leader of the Year" (April 2016)
o Led the planning and launch of the Mastihashop Food Truck at La Mer, boosting brand visibility
2010
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2014
Store Clerk & Waitress
(Centro by Rotana, Dubai, UAE)
• Delivered high-quality service in a fast-paced environment, managing customer needs and maintaining high standards of hygiene.
• Achievements:
o Recognized as "Employee of the Month" (November 2014)
o Received "Best Hygiene Award" (October 2014) for maintaining top standards of cleanliness and customer service
Early Career Experience
Various roles in customer service and retail, including Waitress roles in Qatar (2012-2013) and the Philippines (2010-2012), where I honed my interpersonal skills, attention to detail, and multitasking abilities.
What I can do for you
As a jack-of-all-trades, I can assist you with the following services
Social Media Management
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Data Entry and Management
Maintain and organize records, ensuring compliance with privacy regulations.
Content Creation
Promote companies' products and services by developing copy for websites, social media, marketing materials.
Administrative Support
Provide general administrative assistance, including managing emails, filing documents, and handling correspondence.
Lead Generation
Conducting outreach to potential clients through various channels and managing your CRM system to keep track of leads.
Virtual Assistance
Assist with a range of tasks, from general to medical, executive, or HR support, offering versatility and reliability.