The objective of this project was to accurately and efficiently enter customer data into a centralized database for a warehousing company. The purpose was to establish a comprehensive customer database to improve marketing strategies and enhance customer relationship management.
The project involved handling a substantial volume of customer data from various sources, including paper-based forms, online submissions, and existing digital records. The data entry work encompassed capturing customer information such as name, contact details, purchase history, and demographic data.
Data Entry Tasks: Entered customer data into the company's CRM system, ensuring accuracy and completeness. Cleaned and standardized existing customer records for consistency.
Conducted data verification to identify and correct any discrepancies or errors.
Tools and Software:
Utilized Microsoft Excel for organizing and manipulating data.
Data Quality Assurance: Performed regular quality checks to verify the accuracy of entered data. Cross-referenced data with source documents to maintain data consistency. Collaborated with team members to resolve any data discrepancies or missing information. Implemented data cleansing techniques to eliminate duplicates and maintain data integrity.
Outcome: Through meticulous data entry and quality assurance practices, the project successfullyestablished a comprehensive and reliable customer database. The accurate and organized data providedvaluable insights and improved customer relationship management.