Hey I am Krista Gabrielle

Your Dependable Virtual Partner

I’m a Virtual Assistant specializing in Social Media Management and Executive Assistance. I’ve managed and grown a Facebook page to over 78,000 followers, built a TikTok account with 23,000 followers and currently handle a Facebook group with 14,000 active members—creating and executing both organic and paid strategies to drive engagement, increase reach and build strong online communities.

I recently completed an Executive Assistant internship at ProVA, where I gained hands-on experience in calendar management, digital organization, communication handling, and daily executive support.

Additionally, I work as a Content Creator, producing short-form videos, vlogs, and promotional visuals tailored to platforms like Facebook and TikTok. My content is designed to spotlight travel and accommodation businesses—such as Airbnb listings, staycations, and resorts—and help them connect with their audience in an authentic, engaging way.

Prior to my digital career, I spent nine years in leadership roles across the food, retail, and insurance industries—developing strong skills in team management, customer service, and operational efficiency.

With a solid background in both administration and marketing, I help businesses stay organized, grow their digital presence, and achieve their goals through creative, reliable, and results-driven support.

Krista Gabrielle B. Barcela
Antipolo City, Philippines
Freelancer
Check my CV View Work Hire Me

My Skills and Competencies

Social Media Management
Content Creation
Photography and Video Editing
Graphic Design
Digital Marketing
Facebook Ads

Certificates

General Virtual Assistance Training - Pro VA
Social Media Management Training - Pro VA
Executive Assistant Training - Pro VA

My Experience and Education

  • EXPERIENCE
  • EDUCATION
2012
Bachelor of Science Major in Hotel and Restaurant Management

Far Eastern University

2022 - 2025
Freelancer
(Social Media Manager | Content Creator)

As a Social Media Manager and Content Creator, I craft and implement content strategies for Facebook and TikTok to enhance engagement and brand presence. I produce original videos and vlogs using CapCut, Lightroom, and basic photography/videography, while utilizing Canva for content creation. I support my work with tools like Meta Business Suite and ChatGPT to streamline planning and ideation. I also monitor performance metrics and stay current with trends to ensure content remains relevant and impactful.

2025 - 2025
ProVA
(Executive Assistant Intern)

During my Executive Assistant internship, I supported internal operations by managing sample tasks in calendar scheduling, email organization, travel planning, and file management using Google Workspace, Trello, and Notion. I also worked within virtual collaboration platforms like Slack, Zoom, and Discord, gaining practical experience in digital organization and remote team support.

2022 - 2023
Sun Life of Canada, Phils. Inc.
(Financial Advisor)

I built and maintained strong client relationships by providing transparent and knowledgeable financial guidance, fostering trust and loyalty. I consistently achieved sales targets, contributing to the overall growth and success of Sun Life's financial services.

2015 - 2021
The SM Store Taytay
(Counter Supervisor, Selling Supervisor)

Directed daily operations of the selling and counter departments, overseeing a team of sales associates and ensuring efficient customer service delivery. I also contributed to the management's goal to optimize sales performance and meet store objectives.

2012 - 2015
Army Navy Burger+Burrito
(Store Manager)

In this role, I managed all aspects of store operations, including staffing, training, inventory management, and customer service initiatives. I successfully met sales targets and controlled operational costs, contributing to the restaurant's profitability and growth. I upheld high standards of food quality, cleanliness, and compliance with company policies and procedures.

My Services

Graphic Design

Creating visually appealing graphics, analyzing design trends, and developing concepts for engaging digital content.

Basic Photo & Video Editing

Enhancing visuals through editing, ensuring quality content that captivates audiences and boosts engagement.

Social Media Management

Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.

Facebook Ads Management

Optimizing ad performance, analyzing metrics, and creating targeted campaigns to maximize reach and drive conversions.

Content Creation

Producing engaging multimedia content, analyzing audience feedback, and adapting strategies to enhance brand visibility.


Works

Let's work together !

I am available for freelance projects.
Hire Me

Get In Touch

Address :
Antipolo City,
Philippines


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