BS Business Administration
City of Malabon University
I’m Wesley Cruz, a Virtual Assistant and Social Media Engagement Specialist from Metro Manila, Philippines, with a Bachelor’s degree in Business Administration. I help businesses streamline operations, strengthen online presence, and engage audiences effectively—especially on LinkedIn.
How I Can Help Your Business
Virtual Assistance: Efficiently managing emails, accounts, invoices, and reporting so you can focus on growth
Customer Service: Handling high volumes of inquiries and complaints with professionalism and care
Underwriting Support: Assisting with documentation and risk assessment to ensure accuracy and compliance
Social Media Engagement: Building meaningful connections, growing LinkedIn presence, and fostering audience engagement
Facebook Ads Support: Strategically optimizing campaigns to drive results and business growth
Tools & Expertise
Zendesk | Meta Business Suite | Google Sheets | Microsoft Excel | Slack | Canva
Additional virtual assistant and digital marketing platforms
Let’s Work Together
I’m passionate about helping businesses succeed while delivering reliable, results-driven support. Whether you need someone to manage operations, enhance your social media presence, or assist with underwriting tasks, I’m ready to bring my expertise to your team.
Get in touch today, and let’s see how we can achieve your goals together.
City of Malabon University
-Conduct market analysis to identify customer preferences and competitive landscape,
leveraging insights from business bank statements.
-Collaborate with cross-functional teams, including sales, marketing, and finance, to
gather and analyze relevant data from business bank statements and other sources.
-Monitor and evaluate the effectiveness based on business bank statement analysis and
make adjustments as needed.
-Ensure compliance with industry regulations and company policies, with a focus on
Business Bank Statement Analysis Requirements
- Craft and schedule engaging posts for LinkedIn, Facebook, and Instagram
- Track performance to boost reach and engagement
- Grow and manage your brand presence across platforms
- Engage with your audience to build meaningful connections
- Align content with your brand and marketing goals
- Create and schedule engaging LinkedIn content to increase visibility and engagement
- Analyze performance metrics to identify trends and improve strategy
- Manage and grow professional connections and company presence
- Respond to comments and messages to build authentic relationships
- Align LinkedIn content with brand goals and marketing campaigns
-Analyze the information and make the correct decision in moderating each content promptly.
- Rapidly identify any online communication, whether it’s plain text or a meme.
- Work with different brands to detect harmful content.
- Maintain constant communication with the shift manager to resolve any issues or questions.
- Provide first-level customer-facing support for issues/queries received via multiple contact channels: Initially via live chat and progress into a phone, and email using Zendesk as the main platform.
- Respond to and resolve common client issues/queries within SLA, along with the target Client Satisfaction Score. - Capture, Analyze, and Share feedback on Clients' Sentiments about product bugs/enhancements and service improvements.
- Demonstrate a proactive mindset, constantly thinking ahead and anticipating client needs and/or concerns, while keeping their business goals top of mind.
Analyzes LinkedIn engagement data, identifies interaction trends, and plans strategies to grow and nurture community.
Search the Internet for information on a wide variety of topics.
Focuses on creating, managing, and optimizing advertising campaigns on Meta Platforms.
Supports document review, risk evaluation, and underwriting to ensure accurate, compliant, and efficient results.
Assists customers, resolves inquiries, and provides support via email, chat, or phone to ensure a positive experience.

“Wes has been a tremendous asset to my team. He’s reliable, proactive, and consistently delivers high-quality work with minimal supervision. I’ve been especially impressed by his attention to detail, his responsiveness, and his willingness to go above and beyond to ensure that deadlines are met and expectations are exceeded. Wes brings a positive attitude to every task, communicates clearly, and takes ownership of his responsibilities. I have no doubt he would be a valuable full-time addition to any organization.
Charles B.”