Facebook Insights Overview

I managed posts that gained strong engagement and reach, particularly among women aged 18–24.

Reach & Growth: Achieved over 1,000+ views, with one post showing a +111.9% increase in views over 5 days.

Audience: 72% of viewers were women aged 18–24, aligning with target demographics.

As part of my role in social media management, I consistently track and analyze Instagram metrics to optimize content strategy and engagement. Below is a detailed breakdown based on platform insights :

📊Analytics & Reporting

Recorded 4,491 views, 134 interactions, and reached 290 accounts, with 129 users engaging.

🎯Content Performance

Stories drove 99.6% of views, outperforming Reels. Top-performing posts were on June 11 and June 13.

👥Audience Analysis

96.8% of views and 90.3% of interactions came from followers, showing strong community engagement.

💬Engagement Tracking

Posts generated 83.6% of interactions. Highest engagement days: June 13 and July 1.