2018
Bachelor of Science in Business Administration major in Marketing Management
University of St. La Salle
About Me
Hello, I'm Kaye! I'm a passionate and driven Facebook Ads Specialist with a solid foundation in Customer Service and Technical Support spanning over five years. My journey into the realm of digital marketing began with a deep interest in leveraging online platforms to drive business success. This led me to transition into Facebook Ads, where I’ve been applying my skills and knowledge to create impactful ad campaigns.
Though I’m relatively new to the field with approximately six months of experience as a Facebook Ads Manager, I’ve invested significantly in my growth. I’ve completed comprehensive training through Udemy, HubSpot Academy, Homebased Connect, Kurso.PH, ProVA.ph, and several other platforms. These courses and masterclasses have equipped me with the latest strategies and techniques to optimize ad performance and achieve marketing goals.
I'm committed to delivering exceptional work and continuously growing in my field. One of the ways I ensure this is by connecting with mentors who are seasoned experts in Facebook Advertising. Their guidance supports my ongoing learning and allows me to approach each project with deeper insights and refined techniques. With this mentorship network, I’m able to tackle challenges more effectively and provide solutions that are both effective and aligned with the highest standards.
My degree in Marketing Management has provided me with a strategic perspective on consumer behavior and market dynamics, which I now apply to crafting targeted and effective Facebook ad campaigns. I’m committed to continuously learning and adapting in the fast-paced digital landscape to deliver results that exceed expectations.
I’m excited to bring my unique blend of customer service expertise, technical acumen, and marketing knowledge to your team and contribute to your success through innovative and results-driven Facebook advertising. Let’s connect and make your business goals a reality!
My Skills and Competencies
Social Media Management
Ad Design
Content Creation
Copywriting
Certificates
My Experience and Education
May 2024
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November 2024
Amoramed Laboratory and Diagnostics Center
(Facebook Ads | Social Media Manager (Part-Time))
As the Facebook Ads and Social Media Manager for Amoramed, I handled both paid advertising and organic content to increase awareness of our diagnostic services and foster community trust. My responsibilities include creating, managing, and optimizing Facebook ad campaigns to effectively reach target audiences, and promoting key services like health screenings and diagnostics with a focus on measurable results. Additionally, I develop and execute a social media strategy across Amoramed’s accounts, creating informative posts on relevant health topics, promoting special offers, sharing patient testimonials (with permission), and keeping followers updated on new services, events, and operational hours. Engaging with the online community is essential, so I actively respond to inquiries, manage feedback, and monitor reviews to ensure a positive and professional online presence. By collaborating with healthcare staff, I ensure content accuracy and relevance, while analyzing social media and ad performance metrics to continuously refine our approach and enhance campaign effectiveness.
May 2024
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July 2024
Buildita.Online
(Facebook Ads Specialist (Pro bono - Remote))
As a Facebook Ads Specialist at Buildita.Online, a dynamic start-up digital services agency, I played a pivotal role in shaping and executing Facebook ad strategies for their client (Test Prep Philippines) offering online courses and exam reviewers. During my time with this company, I was able to craft and optimize ad campaigns, target specific audiences, and manage limited budgets to achieve impactful results. This role required expertise in ad creation, audience segmentation, and data analysis, focusing on delivering measurable success and demonstrating the potential of effective digital advertising.
April 2023
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February 2024
ItsWorthMore.com LLC
(Customer Support Specialist (Remote))
As a Customer Support Specialist at ItsWorthMore.com LLC, a premier electronics buy and sell company, I served as the first point of contact for customers. This role involved managing inquiries and resolving issues related to gadget transactions, including purchases, sales, returns, and refunds. I provided customers with clear and accurate information, assisted with order tracking, and ensured a smooth and satisfactory customer experience. Strong problem-solving skills, effective communication, and a proactive approach were essential for me to excel in the position.
March 2021
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April 2023
Asurion
(Technical Support Expert)
As a Technical Support Expert at Asurion, I provided comprehensive technical assistance across multiple platforms, including Verizon Wireless, UBreakiFix, Asurion Appliance Repair, and Cricket Wireless. This role involved troubleshooting and resolving a wide range of technical issues, offering support through phone, email, and chat, and ensuring customer satisfaction with each interaction.
July 2019
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January 2021
TeleTech
(Technical Support Representative / Subject Matter Expert - Verizon Wireless (BPO Setup))
Assisted Verizon Wireless customers with technical issues related to Verizon Wireless products and services. The role involved troubleshooting, diagnosing, and resolving technical problems while delivering excellent customer service through phone, email, and chat support.
July 2018
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May 2019
Startek
(Customer Service Representative - Amazon (BPO Setup))
As a Customer Service Representative for Amazon in a Business Process Outsourcing (BPO) setup, I provided exceptional customer support to Amazon’s diverse global customer base. The role involved handling inquiries, resolving issues, and providing product information through various communication channels, including phone, email, and chat.
My Services
Creative Direction
Combining artistic vision with marketing strategy
Campaign Optimization
Involves a continuous process of refining and improving marketing campaigns to achieve the best possible ROI
Market & Competitor Research
Combining market research and competitor analysis to find a competitive advantage for your business.
Ad Design using Canva
Designing creative and engaging graphics on social media using Canva
Strategy Development
Involves analyzing the brand’s current ad performance, providing recommendations for improvement and strategic planning.
Copywriting
Creating ad copy that resonates with your brand's target audience