Our strategy involves utilizing post boosting to enhance our follower count and extend the reach of our brand to a broader range of potential clients. Typically, we opt to boost posts during specific occasions, when the payroll/salary is closed, or when we have new services to promote.This allows potential clients to discover the various services we offer and find hair inspiration that matches their preferences.

Additionally, we aim to achieve our target ROAS (Return on Ad Spend) by evaluating the effectiveness of our boosted posts every 60 days, ensuring that our investment generates favorable results.