As the Social Media Manager, I was responsible for developing and executing the content strategy while designing creative assets to boost engagement and brand visibility. I created both static and motion content such as promotional graphics, infographics, and short-form videos, tailored for various platforms including Facebook and Instagram.

Key contributions:

• Designed visually appealing social media posts, stories, and video content aligned with brand guidelines.

• Planned and scheduled content to maintain consistent posting and audience engagement.

• Collaborated with the marketing team to conceptualize campaigns and visual storytelling ideas.

• Analyzed performance metrics to refine visuals and improve audience interaction.

The result was a cohesive and vibrant social media presence that strengthened the brand’s online identity and engagement.