Hey I am Luz Paola

"I Never dreamed about success, I worked for it!"

As an experienced SEO specialist, I understand the importance of optimizing websites to increase their visibility in search engines. I have a strong background in keyword research, on-page optimization, and off-page optimization techniques. Additionally, I have experience in using analytics tools to track website traffic, and I am well-versed in creating effective SEO strategies that drive traffic and conversions.

As a skilled graphic designer, I am able to create engaging visuals that are both aesthetically pleasing and effective in conveying a message. I have experience in designing logos, website layouts, social media graphics, and marketing materials. I am proficient in using Adobe Creative Suite, and I have a keen eye for detail and an ability to work efficiently and collaboratively.

Furthermore, my experience in e-commerce has given me a deep understanding of how to create effective online shopping experiences for customers. I have experience in setting up and managing online stores, creating product listings, and optimizing e-commerce websites for search engines.

Finally, my experience in social media management has given me a strong understanding of how to create and execute effective social media campaigns across various platforms. I have experience in creating social media content, managing social media accounts, and using analytics tools to track performance
and adjust strategies accordingly.

Luz Paola S. Perez
Lingayen, Pangasinan, Philippines
perzpao1@gmail.com
Freelancer
Check my CV View Work Hire Me

My Skills and Competencies

Social Media Expert
Graphic Designer
E-Commerce Shopify, Amazon, Ebay, Alibaba
Amazon Product researcher/ Store manager
Content Creator
SEO Specialist

Certificates

General Niche Training
SEO Specialize Training
Graphics Design training

My Experience and Education

  • EXPERIENCE
  • EDUCATION
2016
BACHELOR OF SCIENCE IN SECONDARY EDUCATION MAJOR IN ENGLISH

The Development of fluency, as well as intelligibility in spoken English, is a primary focus of this course. I focused on improving my pronunciation, practicing different conversation strategies, and delivering oral presentations by participating in activities both individually and in groups.
I was able to develop the vocabulary and reading strategies required to comprehend academic textbooks and literature in various fields of study.

2019
MASTER'S DEGREE IN EDUCATION ENGLISH LITERACY

Master's degree in English Literacy equips individuals with a deep understanding of the English language and its cultural significance, preparing them for a range of rewarding careers where language expertise and effective communication skills are highly valued.

June 2015 - August 2016
Archers Pest Control
(SEO Specialist)

>Edited and managed content for the client web pages, ensuring content is SEO
friendly as well as engaging; conducted detailed, competitive analysis of sites
to determine the best strategies in collaboration with client goals.

>Researched targeted keyword rankings for auto dealerships nationally, providing weekly localization and optimization.

>Utilized interpersonal skills to communicate with dealers and internet managers to fine-tune online marketing strategies and client goals while working in conjunction with the email marketing and paid search teams to ensure
unity of purpose.

0ctober 2016 - March 2018
RL Roofing
(SEO Analyst)

>Developed optimization strategies that increase the company's website search engine results ranking.

>Conducted paid search campaign, execute tests, collect and analyze data and results, and identify trends and insights to achieve maximum ROI.

>Changed website architecture, content, linking, and other factors to improve SEO positions for target keywords.

>Performed keyword research, discovery, and optimization for new SEO keywords to use the company website
and marketing materials.

>Researched and implement search engine optimization recommendations

>Created and execute link building strategy

>Monitored daily performance metrics with SEO tools such as Google Analytics to understand SEO strategy performance

>Write compelling and high-quality website content, including blog posts and page descriptions to improve website search result.

May 2018 - January 2020
Eco Electric Plumbing
(SEO Analyst)

>Executed off-page link acquisition projects to improve domain authority and link popularity.
Responsible Includes:
>Competitive link mining, link prospecting, and outreach campaign execution.

>Link bait ideation and project management.

>Broken link identification and reclamation.

>Managed linkable asset creation projects that target strategically important, high-authority websites.

>Partnered with Media Relations and Business Development teams to amplify outreach efforts and nurtured
relationships with both SEO- linking domains and a broad range of influencers, industry experts, bloggers, fans, and
advocates.

>Conducted regular outreach to online communities & forums. quarterly backlink audits and spam link cleanup.

>Used SEO industry tools and web analytics to track projects and report performance

August 2019 - December 2020
Norada Real Estate Investment
(Content Writer)

>Conducted in-depth research on industry-related topics in order to develop original content.
>Developed content for blogs, articles, product descriptions, social media, and the company website
>Assisted the marketing team in developing content for advertising campaigns.
>Proofread content for errors and inconsistencies.
>Edited and polished existing content to improve readability.
>Conducted keyword research and used SEO best practices to increase traffic to the company website.
>Created compelling headlines and body copy that will capture the attention of the target audience.
>Identified customers’ needs and recommended new content to address gaps in the company's current content.

February 2020 - September 2021
Steel Wool Games, Inc.
(Graphic Designer)

>Illustrated and designed assets based on the design principles and submitted them for approval.
>Prepared design assets by making use of industry-standard software such as Adobe Creative Suite, Figma, or Affinity Creative Suite.
>Coordinated with outside agencies, art services, web designers, marketing, printers, and colleagues as necessary.
>Contributed to team efforts by accomplishing tasks as needed.
>Communicated with the Marketing department about layout and design.
>Upholds the company's corporate brand guidelines as well as our partners.
>Maintained and developed the company's design system.

October 2021 - May 2022
OUTSOURCED- Client Based
(Social Media Expert)

>I am in charge of overseeing the company's interactions with the general public by developing a content strategy for social media platforms. My responsibilities involve analyzing engagement data, recognizing trends in consumer interactions, and developing digital initiatives to promote the online community.

>On any given day, I am responsible for a wide variety of tasks, including but not limited to planning the strategy for a new product launch, making a video, analyzing data across platforms, making viral GIFs, coordinating
messaging with PR & communications, and managing paid advertisements.

> I always provide my best effort whenever I work, which is why the client gave me ADDITIONAL INCENTIVES.

November 2021 - November 2022
Amazon U.S/ EAGLEND
(Account Manager & Product Researcher)

>I had a product researched on Active Noise Cancelling Headphones, and Bluetooth Headphones with Microphone, and my major objective was to locate one that was both affordable and of high quality.
>I used tools such as Zik Analytics, DStools (dropshipping), Helium10, Keepa, and DS Amazon. I managed Product Research, Supplier Sourcing, Product Listing, Stock Inventory Management, Pricing Management, and Shipment
Tracking.
>I was able to assist my customer in reaching its revenue goals by identifying a product with strong demand and little competition.
>I was responsible for keeping up with Amazon's best practices, new trends and technologies, and
platform improvements, as well as monitoring our Amazon Seller Central accounts for any warnings or violations.

October 2022 - January 2023
VA TALENT- Client Based
(E-Commerce Virtual Assistant)

> I was in charge of social media Customer Service Specialist, Social Media Marketing, Product Sourcing and Upload Email Campaigns through MailChimp, and I monitored changes in price and quantity before syncing them to our
store.
>I handled remote clerical tasks like data management, word processing, and document organization. I was also in charge of marketing and advertising via blogging and social media, contact scraper, lead generation, and email list building.
>I always give my best performance whenever I work that is why ADDITIONAL INCENTIVES were
given to me by the client.

My Services

SEO Specialist

Search Engine Optimization. Lets make your business visible

Social Media Expert

Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.

Content Creator

Promote companies' products and services by developing copy for websites, social media, marketing materials.

E-Commerce/Amazon VA

I will help you conduct proper product research to provide important information.


Works

SEO Portfolio

My Content Writing Sample

Social Media Management S...

Let's work together !

I am available for freelance projects.
Hire Me

Get In Touch

Address :
Lingayen, Pangasinan,
Philippines
Email :
perzpao1@gmail.com


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