2022
Master’s degree in Public Management and Governance
Universidad de Manila
More Info About Me
Kaye is a Media and Communications professional with proven experience in journalism for more than a decade and public relations for more than two years. She values human capital as a strong focal point of an organization’s success; she possesses strong leadership skills to help bring out the best in every team member.
My Skills and Competencies
Social Media Management
Graphic Designer
Data Entry
Content Creator
Certificates
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My Experience and Education
2022
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2022
Leni-Kiko Campaign Team
(Team Leader and Media Relations Officer)
-As Communication Strategist and Media Relations Officer, I handled the media exposure of VP Leni Robredo’s daughters, Aika, Tricia, and Jillian Robredo. It includes handling and providing key messages for nationwide and regional interviews of the Robredo sisters and heads of the Robredo People’s Council to ensure that VP Leni’s advocacies will be heard and understood.
-As a team leader, I spearheaded the deployment of staff who acted as MROs for other surrogates who were also campaigning for VP Leni
-As a team leader, I also did fieldwork assignments to ensure that all activities would gain traction both on social and traditional media.
2019
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2022
Office of Senator Francis Tolentino, Senate of the Philippines
(Head, Communications and Media Team)
-As Head of the media team and Media Relations Officer of Sen. Tolentino, maintaining a good working relationship with the media to advance the interests of the senator was my responsibility, ensuring that the senator’s advocacies and opinions would land a spot on multiple media platforms to amplify its importance to the public is crucial.
-I also wrote and edited press releases produced content for social media cards, and supervised the lay-outing process before it was uploaded on the Senator's official Facebook page.
2010
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2019
TV5 Network Inc.
(TV Broadcast Journalist and News Anchor)
As a Journalist, I am tasked to produce substantial stories to air in various newscasts on TV5 in voice-over and live report formats; to adapt to the fast-changing modes of information dissemination, part of my responsibility were also to provide content on multiple social media platforms (Facebook, Twitter) for the station, and reports for the radio.
Notable Assignments:
- Five-month-long Marawi Crisis.
- AFP’s efforts to rescue the Canadian hostages of the Abu Sayyaf Group (ASG), who were later beheaded.
- Covered the second round of peace talks between the Philippine Government and the CPP-NPA-NDFP at Asker, Norway alone, to which I handled requirements for live reports, minor video editing, and transmittal for studio playback.
- Aftermath of the Super-typhoon Yolanda (Haiyan) in Tacloban City, Leyte, on November 2013.
My Services
Social Media Management
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Data Entry / Web Researcher
Search the Internet for information on a wide variety of topics.
Content Creator
Promote companies' products and services by developing copy for websites, social media, marketing materials.