2017
BS Hotel, Restaurant and Institution Management
University of the Philippines Diliman
More Info About Me
Hello! My name is Joseph Castro. With a robust background in data entry, content writing, and Facebook media buying, I've been thriving as a freelancer for almost three years. My career began in the hospitality and corporate sectors, where I served as a Sales and Admin Coordinator of the VP Sales at SM Hotels and Conventions Corporation and as a Room Reservations Officer at Hyatt Regency Manila City of Dreams.
I earned a BS in Hotel, Restaurant, and Institution Management from the University of the Philippines Diliman, which nurtures my dedication to exceptional service and business impact. When I'm not working, you can find me discovering new restaurants, playing the piano, or immersed in the latest sci-fi and fantasy films and series.
I am passionate about leveraging my skills to help your business succeed and make a positive impact. Let’s connect and explore how we can collaborate for success!
My Skills and Competencies
Social Media Management
Graphic Design
Data Entry
Content Creation
Facebook Ads Management
Certificates
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My Experience and Education
2023
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2024
Valher Media
(Media Buyer / Ads Specialist)
- Managed and optimized Facebook ad campaigns for multiple client accounts (has some limited experience running Google, YT and Tiktok ads as well)
- Provided direction to the creative team on the production of ad creatives (unless creatives are provided by the client)
- Maintained direct communication with clients to address and resolve any issues or concerns regarding campaigns, ensuring a high level of service and client satisfaction
- Coordinated with the digital marketing coordinators and web dev team to streamline campaign execution.
2022
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2024
Boost Your Business
(Facebook Media Buyer / Ads Specialist)
- Worked as the agency’s Facebook media buyer, effectively handling multiple client accounts
- Launched and managed all Facebook campaigns making sure that ads are optimized for the best results
- Provided direction to the creative team on the production of ad creatives (unless creatives are provided by the client)
- Prepared campaign plans and reports for clients
2023
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2023
Instant Roofer
(Content Writing)
- Develop and write engaging blog posts for the company's website and its clients' websites, focusing on home improvement topics such as roofing, window installation, and related subjects.
- Research and incorporate industry-specific information to ensure content accuracy and relevancy.
- Ensure content is optimized for search engines, incorporating targeted keywords to drive web traffic.
- Train new blog writers, overseeing their work to ensure it meets company standards and aligns with content strategies.
My Services
Social Media Management
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Data Entry / Web Researcher
Search the Internet for information on a wide variety of topics.
Content Creator
Promote companies' products and services by developing copy for websites, social media, marketing materials.