I conducted a full SEO audit for a real estate website to uncover technical issues, content gaps, and growth opportunities. The goal was to improve local visibility and attract qualified leads searching for properties.

The audit focused on:

• Technical SEO: Identified and fixed issues with site speed, mobile responsiveness, indexing, and crawl errors.

• Local SEO: Reviewed Google Business Profile, NAP consistency, schema markup (LocalBusiness, RealEstateAgent), and improved location-based keyword targeting.

• On-Page SEO: Optimized property listing pages, meta titles, descriptions, and content for higher keyword relevance.

• User Experience: Enhanced navigation, internal linking, and lead capture forms for stronger engagement and conversions.

Results:

• Improved site health score from 68% to 92% after fixes.

• Increased organic impressions by 40% within 2 months.

• Boosted local keyword rankings (e.g., “homes for sale in [city]”) to first-page positions.

• Helped generate more qualified traffic and inquiries for property listings.

This audit provided the client with a clear SEO roadmap that significantly improved their visibility and lead generation in the real estate market.