Ø  Promote content on social networks and monitor engagement (e.g. comments and shares).

Ø  Monitor digital engagement metrics

Ø  Conduct keyword research and use SEO guidelines to optimize content.

Ø  Identify customers’ needs and recommend new topics.

Ø  Suggesting new ways to promote company offerings and to reach consumers.

Ø  Research market trends and developments relevant to campaign subject matter

Ø  Aid with the visual design of promotional materials