Hello! I am Inna Erika

More Info About Me

I am an experienced social media manager, sales manager, content creator, and virtual assistant with a strong background in sales and marketing, advertising, hospitality, human resources, and administrative operations. Throughout my career, I have refined my skills in content management, revenue generation, client relations, process optimization, and team coordination, ensuring efficiency and excellence in every aspect of my work.

Beyond my professional life, I enjoy reading, watching movies, and experimenting with new recipes in the kitchen. These hobbies not only provide relaxation but also inspire creativity and fresh perspectives in my approach to problem-solving.

Inna Erika M. Ibañez
Talisay City, Negros Occ., Philippines
Freelancer
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My Skills and Competencies

Sales and Business Development
Social Media Management
Graphic Designer/Content Creator
Data Entry
Content Creator

Certificates

My Experience and Education

  • EXPERIENCE
  • EDUCATION
2016
B.A. in Communications and Media Studies

University of the Philippines

2020 - 2025
Beb Transportation Services | Buwad De Cadiz
(Social Media Manager)

*Develops content calendars and present it to the owner for review and approval, ensuring alignment with brand strategy and marketing goals.
*Produces engaging Facebook and Instagram posts highlighting product information, availability, and key selling points to enhance audience engagement.
*Designs visually compelling social media content using graphic design tools such as Canva, Adobe Photoshop, and PowerPoint, maintaining brand consistency and aesthetic appeal.
*Writes creative, audience-focused captions and strategically selects hashtags to maximize reach, engagement, and visibility on social media platforms.

2024 - 2025
Premier Insurance Housing
(Housing Liaison)

*Client Housing Coordination: Identify and secure temporary housing solutions for clients needing short-term accommodations.
*Property Sourcing: Maintain and expand a network of partner homeowners to ensure a steady supply of available properties.
*Partnership Development: Establish and nurture relationships with public adjusters to create collaboration opportunities.
*Insurance Liaison: Work with insurance adjusters to facilitate the approval process for client housing requests.
*Negotiation & Agreement Management: Assist in negotiating lease terms and agreements with property owners and insurance companies.
*Case Management: Track housing requests, approvals, and placements to ensure timely and seamless transitions for clients.
*Client Support: Provide clear communication and updates to clients throughout the housing process, ensuring a high level of service and satisfaction.
*Market Research: Stay informed on housing availability, rental trends, and insurance industry updates to improve service efficiency.

2022 - 2024
Park Inn by Radisson Bacolod
(Sales Manager)

*Driven revenue by developing and implementing sales strategies such as building relationships with existing and potential clients, conducting sales calls (face-to-face and virtual), telemarketing, sales blitz, and hosting cocktail events, to exceed room and banquet revenue targets.
*Represented the hotel at conferences, conventions, and exhibitions to enhance market visibility and brand presence.
*Prepared quotations or proposals, contracts, and statements of accounts for clients.
*Managed and optimized room inventory and pricing to maximize revenue yield.
*Negotiated and secured corporate contracts and group bookings.
*Assisted our head of department in managing the team's performance, providing feedback and implementing training programs to improve the skills and knowledge of the team members.
*Monitored market trends and competitor activity to inform and adjust sales strategies.
*Analyzed sales data and metrics to identify areas for improvement and track progress toward goals.
*Prepared and presented weekly and monthly production reports to management on sales performance and market trends.
*Trained newly hired coordinators, executives, and trainees, helping them understand banquet policies and daily responsibilities.

2017 - 2021
Ayala Land Hotels and Resorts
(Banquet Sales Manager)

*Drove revenue by developing and executing sales strategies, including client relationship building, preparing quotations, conducting sales calls, telemarketing, cold calling, organizing sales blitzes, and hosting cocktail events to exceed room and banquet targets.
*Delivered product presentations to clients, including decision-makers, and C-level executives, through in-person meetings and phone calls.
*Maintained and updated the Salesforce CRM database to ensure accurate records of both active and dormant accounts.
*Served as the Delphi system administrator, handling essential updates and system maintenance.
*Partnered with the Assistant Director of Sales in creating banquet packages and hotel activity plans to boost sales.
*Demonstrated strong administrative skills by preparing banquet proposals, contracts, and banquet event orders, managing emails, and keeping the weekly banquet sales forecast up to date.
*Coordinated with hotel departments to ensure client requirements for rooms and banquets were clearly communicated and executed.
*Maintained an organized database of corporate and social clients.
*Prepared and presented quarterly and year-end banquet sales reports to the head office.
*Built strong professional relationships with clients during meetings and deal closures.
*Represented Banquet Sales Team during internal coordination meetings.
*Supported the Assistant Director of Sales in various banquet sales projects and served as officer-in-charge in their absence.
*Trained newly hired coordinators, executives, and trainees, helping them understand banquet policies and daily responsibilities.

My Services

Sales and Revenue Generation

Helping businesses grow through expert lead generation, client engagement, and high-conversion sales support.

Lead Generation and Prospecting

Using top lead generation tools and advanced strategies to help companies grow their sales.

Social Media Management

Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.

Data Entry / Web Researcher

Search the Internet for information on a wide variety of topics.

Content Creation and Graphic Design

Promote companies' products and services by developing copy and contents for social media platforms and websites.


Works

Let's work together !

I am available for freelance projects.
Hire Me

Get In Touch

Address :
Talisay City, Negros Occ.,
Philippines


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