1️⃣ Facebook Page Overview

This screenshot shows the Facebook Page of "A Life in Style," an online shop I managed starting in January 2025.
✅ I designed the page branding (cover photo, profile picture, and call-to-action button).
✅ Set up the “Shop Now” button to drive traffic to the store.
✅ Managed the page to increase visibility, engagement, and sales.

2️⃣ Page Insights and Content Performance 

This screenshot highlights the page’s growth and engagement over the last 28 days.
📊 Key Metrics:
✔ 2,275 views – Page visibility improvement.
✔ 953 reach – More unique users saw the content.
✔ 26 content interactions – Likes, shares, and comments.
✔ 13 new follows – Increased audience engagement.

🔹 Featured Posts: Showcased Shopee products with consistent posting, leading to better engagement.

3️⃣ Performance Dashboard 

This screenshot provides a deeper analysis of the page’s growth and engagement trends.
📈 Performance Insights (Feb 9 – Mar 8, 2025):
✔ 2.3K views – Increased by 727.3%, showing strong page visibility.
✔ 953 reach – Increased by 2.3K%, meaning more people saw the posts.
✔ 26 content interactions – Engagement has grown by 100%.
✔ 13 new follows – A 650% increase in net follows, indicating successful audience building.

The breakdown of views shows:
📌 28% from followers (returning customers)
📌 72% from non-followers (new audience reach)

These statistics highlight my ability to:
✅ Optimize content to attract non-followers and expand audience reach.
✅ Utilize organic strategies to increase engagement and visibility.
✅ Track and analyze insights to adjust marketing efforts effectively.

Conclusion

Managing "A Life in Style" has strengthened my expertise in content strategy, audience engagement, and social media growth. By analyzing data and optimizing posts, I successfully increased the page’s reach, visibility, and interactions.