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BS Entrepreneurship
Polytechnic University of the Philippines
My SEO Journey: From Admin Work to Local Search
I’m a Junior SEO Specialist with around 7 months of hands-on experience, mainly focused on helping small businesses show up and stand out in local search. My background includes optimizing over 50 Google Business Profiles, keeping NAP details consistent, managing 80+ citations a month, and doing foundational keyword research and technical SEO checks with tools like Google Keyword Planner, Ahrefs, SEMrush, and Screaming Frog.
Before shifting into SEO, I spent over 6 years in administrative roles, drafting contracts, managing data, and supporting day-to-day operations, which taught me how to stay organized, handle multiple tasks, and adapt fast to new systems. I’ve also used CRM tools like Monday.com, Jira, and HubSpot to help keep projects on track.
I’m still early in my SEO journey, but I’m genuinely committed to growing in this field, especially in local SEO, technical audits, and content optimization. Right now, I’m working on improving my skills in WordPress and tools like Yoast SEO, and I plan to take more courses on content writing and on-page SEO to add more value to my next team.
What I love most about this work is that there’s always something new to learn. I know I don’t have everything mastered yet, but I’m not afraid to ask questions, take feedback, and keep pushing myself to get better every day. I appreciate teams and managers who are open to guiding junior talent while giving us room to prove ourselves.
I’m currently open to remote or hybrid SEO opportunities, and I’m excited to help businesses build their local presence and reputation online. If you’re looking for someone reliable, detail-oriented, and eager to learn, I’d love to connect.
My Skills and Competencies
Social Media Management
SEO
Data Entry
Lease Contract Drafting
Google Business Profile Optimization
Local Citations
Keyword Research
Certificates
My Experience and Education
2024
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2024
Olly Olly
(Junior SEO Specialist)
* Optimized 50+ Google Business Profiles over 7 months, enhancing local search presence and maintaining NAP consistency for small businesses.
* Assisted in conducting keyword research for 20+ clients using Google Keyword Planner, Ahrefs, and SEMrush, supporting search trend analysis and content optimization.
* Updated and optimized 80+ business citations per month (Yelp, MapQuest, Angi, Yellow Pages), ensuring high NAP accuracy and improving local SEO presence.
* Collaborated with the team to identify and address 301, 404, and 501 errors using Screaming Frog to improve site functionality and SEO performance.
* Reviewed and flagged policy violations in 50+ local competitors' GBP profiles (e.g., keyword stuffing, incorrect addresses), leading to compliance corrections and improved client positioning.
* Managed NAP consistency across 80+ business listings monthly, ensuring accurate business data across multiple platforms and supporting local SEO integrity.
2019
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2022
Fort Bonifacio Rent
(Office Assistant)
* Drafted and managed 8-10 lease contracts daily for condominium rentals, ensuring accurate documentation and timely processing.
* Optimized company listings on Rentpad, ZipMatch, and Lamudi, applying keyword strategies to boost property visibility.
* Maintained data tracking for real estate listings, logging contracts and monitoring unit availability to improve efficiency.
* Digitized and organized company documents, improving accessibility and record-keeping for seamless operations, ensuring organized and accessible online records.
May 2018
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January 2019
Malayan Bank
(Risk Management Assistant)
* Reports to the Credit Risk Officer summary of loan folder findings and resolutions obtained from the units.
* Supervised and coordinated activities of OJT's on behalf of the Credit Risk Officer.
* Examines data entry information by scrutinizing loan documents and raising inquiries and issues to the loan documents as necessary.
* Provide data to the Credit Risk Mgt. Dept. relevant to the study of a products loan portfolio composition and quality.
* Safekeep and monitor loan folder documents and ensures their completeness during data entry and digitalization.
My Services
Search Engine Optimization (SEO)
Helping companies and online stores increase traffic, lead count, sales and grow through SEO.
Data Entry / Web Researcher
Search the Internet for information on a wide variety of topics.
Local Citations
Manages citations to improve local SEO and keep business info up to date.
GBP Optimization
Boosts local search by managing GBP listings with consistent, optimized info.
Keyword Research
Finds the right keywords to help content rank and attract local search traffic.