BSIT
STI College Bacoor
I’m Clowee Aira, a passionate and detail-oriented Social Media Manager, Virtual Assistant, and Graphic Designer dedicated to helping entrepreneurs and small businesses stay organized, look professional, and grow their online presence with confidence.
With a strong foundation in administrative support and a creative eye for design, I bring a well-rounded skill set that bridges both the operational and visual sides of business. From managing calendars, emails, and data to designing branded content for social media, marketing materials, and presentations — I thrive on creating systems and visuals that make a lasting impact.
As a Social Media Manager, I specialize in:
Developing strategies that align with your brand goals
Creating and curating content that captures attention and builds engagement
Managing platforms through scheduling, community interaction, and analytics tracking
Translating data into actionable insights that drive growth
What you can expect when working with me:
• Versatile, hands-on support across administrative, creative, and marketing tasks
• Timely, reliable project delivery with attention to detail
• Clear, consistent communication and a collaborative approach
I’m passionate about helping brands tell their story, streamline their workflow, and stand out online.
Let’s connect and explore how I can help you elevate your brand and achieve your business goals!
STI College Bacoor
Virtual Assistant Responsibilities
★ Provide executive and administrative support to the management team.
★ Manage email correspondence, schedule meetings, and organize calendars.
★ Prepare reports, presentations, and proposals as needed.
★ Conduct online research to support projects and campaigns.
★ Handle client communications and assist with onboarding.
★ Maintain organized digital files, databases, and documents.
★ Support day-to-day operations to ensure smooth workflow.
Social Media Manager Responsibilities
★ Develop and implement social media strategies aligned with the brand’s goals.
★ Create, schedule, and publish engaging content across multiple platforms (IG, TikTok, Facebook, LinkedIn, X).
★ Manage community engagement: respond to comments, DMs, and inquiries.
★ Track analytics and prepare weekly/monthly performance reports.
★ Research trends, competitors, and audience insights to optimize growth.
★ Collaborate with design and content teams to maintain brand consistency.
★ Run paid ads or boosted campaigns when needed.
★ Provide recommendations for improving reach, engagement, and conversions.
Virtual Assistant | Social Media Manager – CareerCultivated
Key Responsibilities:
★ Provided executive and administrative support, including email management, calendar coordination, and client communications.
★ Assisted in onboarding, proposals, and document preparation to streamline operations.
★ Managed and organized digital files, databases, and workflows to ensure efficiency.
★ Developed and executed social media strategies aligned with company objectives.
★ Created, scheduled, and published engaging content across multiple platforms (Instagram, LinkedIn, Facebook, Thread).
★ Monitored engagement, responded to client and community inquiries, and nurtured audience relationships.
★ Analyzed performance metrics and prepared weekly reports to guide content optimization.
★ Researched market trends and competitor strategies to recommend data-driven improvements.
★ Collaborated with design and content teams to maintain consistent branding and messaging.
★ Supported marketing campaigns, including paid ads and promotions, to boost reach and conversions.
Practice, experimentation, and learning from your experiences are key to improving skills
Staying up-to-date on industry trends, selecting appropriate color schemes and typography, and using software programs.
Process of efficiently handling and organizing emails to enhance productivity and ensure effective communication.
Offer all-in-one assistance such as setting reminders, sending messages, data entry, and scheduling appointments.
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Search the Internet for information on a wide variety of topics.
Promote companies' products and services by developing copy for websites, social media, marketing materials.

"Clowee has been nothing short of amazing. She has been by my side working in the background to enhance my over all brand. I love how Clowee continues to learn different avenues to help with building my business; despite the barriers I am facing with entrepreneurship.
She has introduced me to great platforms that have enhanced our partnership and has taken the lead in learning other websites that will look to make our business grow.
I highly recommended her as a Virtual Assistant if you are a business owner and looking to create a better marketing approach."

"Hi Clowee
Just wanna thank you for the time & teaching me all the set up tech stuff. Truly appreciate it. Hope you have a great time today with your daughter. Have fun and stay safe. "