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BS Computer Engineering
AMA Computer College University
Taking your business to the next level!
Hi! I'm Catherine, from the Philippines, with years of experience in social media. I specialize in crafting compelling content, strategizing campaigns, and engaging with audiences across various platforms. My journey in this career began with a strong passion for storytelling and marketing. I chose this path because I enjoy the dynamic nature of social media, where creativity and analytics intersect to drive brand growth and community engagement.
In my role, I've managed multiple accounts, including my small online businesses and branding. My responsibilities have included:
*Developing visually appealing and engaging posts, stories, and videos tailored to each platform.
*Crafting comprehensive social media strategies that align with business goals, target audiences, and brand voice.
*Building and nurturing relationships with followers, responding to comments and messages, and fostering a positive online community.
*Monitoring key performance indicators (KPIs), analyzing data to measure the success of campaigns, and providing actionable insights for continuous improvement.
*Managing social media ad campaigns to increase reach, drive traffic, and boost conversions.
I chose this career because it allows me to combine my creative skills with data-driven decision-making. The ever-evolving landscape of social media keeps me engaged and constantly learning, which is something I value highly in a career. Additionally, I love the impact social media can have on connecting people, promoting brands, and creating meaningful conversations.
I'd be delighted to explain how I can help your business as a social media manager.
By leveraging my expertise and enthusiasm for social media, I aim to significantly enhance your online presence, foster a loyal community, and drive tangible business results. Let’s collaborate to take your business to the next level!
Social Media Management
Social Media Management
Graphic Designer
Content Creator
Video Editor
Certificates
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My Experience and Education
2023
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Present
KawaiiMe
(Tiktok Ads Manager, Social Media Manager, Content Creator, Affiliate)
I create and manage targeted ad campaigns to reach a larger audience, promote the sample items, and boost conversions. I engage with my followers by responding to comments, messages, and reviews. This helps build a loyal and interactive community around the brand I'm promoting.
August 2024
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Present
Sasa Kopi
(Social Media Specialist)
Assisting in the development of social media strategies and content plans. Created and scheduled engaging content on their Facebook page. Created an Ad campaign to increase engagement and brand visibility.
2024
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Present
ProVA PH
(Freelance Social Media Manager / General Virtual Assistant)
I specialize in crafting engaging content and executing targeted strategies to enhance brand visibility and customer engagement across various social media platforms. My work focuses on helping businesses build their online presence with their audience effectively.
2015
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2019
Angel Gabriel Builders & Realty Corp.
(Purchasing Manager)
*Responsible for sourcing and evaluating suppliers to ensure we
obtain high-quality materials at a competitive price.
*I negotiate contacts and terms with vendors to maximize our
budget and maintain strong supplier relationships.
*Keeping track of inventory levels and managing orders to prevent delays is a vital part of my role.
*Ensuring compliance with company policies and regulatory standards in all purchasing activities.
2022
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2024
KawaiiMe Cart
(Social Media Manager)
*Developed and implemented comprehensive social media strategies that increased brand followers by 40% and engagement by 60% within 6 months.
*Curated and created compelling content for various social media platforms, resulting in a 25% increase in website traffic and lead generation.
*Managed and monitored social media accounts, responding to comments, messages, and inquiries promptly and effectively.
Initiated and executed successful social media advertising campaigns, resulting in a 30% increase in conversion rates.
*Conducted in-depth analytics and performance tracking to optimize social media efforts and improve ROI.
My Services
Branding and Identity
Develop unified brand identities through logos, business cards, and marketing materials that embody brand's core values.
Social Media Graphics
Designed visually engaging image designs to enhance online content & attract audiences across various platforms.
Social Media Management
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Market Research
Gathering and analyzing data to understand consumer needs, preferences, and market trends for informed decisions.
Content Creation
Promote companies' products and services by developing copy for websites, social media, marketing materials.