Catherine P. Balagtas

Social Media Manager
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Contact Information
  • cpbalagtas12@gmail.com
  • +63917 675 5062
  • Candaba, Pampanga, Philippines
  • www.linkedin.com/katie-balagtas
OBJECTIVE

Motivated and detail-oriented social media manager seeking a challenging position where I can apply my skills in content creation, analytics, and community engagement to enhance brand presence and drive audience interaction. Eager to contribute fresh ideas and strategic insights to help achieve organizational goals while cultivating a dynamic online community.

EDUCATION
2014

Computer Hardware Servicing NC2, Technical Education & Skills Development Authority

2021

BS Computer Engineering, AMA Computer College

SKILLS

Social Media Strategy Development
Content Creation
Community Management
Social Media Ads
Analytics and Performance Tracking
Competitor and Market Research
Brand Development
Hashtags Strategy

TOOLS

Canva
Capcut
ChatGPT
Google Drive
Meta Business Suite
Vllo
Notion
Google Calendar
MS Word

WORK EXPERIENCE

FREELANCE SOCIAL MEDIA MANAGER

ProVA Philippines / 2024 - Present
* Specialize in crafting engaging content and executing targeted strategies to enhance brand visibility & customer engagement across various social media platforms.
* I analyze performance metrics to refine strategies, manage community interactions to foster relationships and stay updated on the latest trends to ensure my clients remain relevant and competitive.

SOCIAL MEDIA SPECIALIST

Sasa Kopi / July 2024 - Present
* Assisted in the development of social media strategies and content plans.
* Created and scheduled engaging content on their Facebook Page.
* Created an ad campaign to increase engagement and brand visibility.

SOCIAL MEDIA MANAGER

KawaiiMe Cart 2023 - 2024
*Developed and implemented comprehensive social media strategies that increased brand followers by 40% and engagement by 60% within 6 months.
* Managed and monitored social media accounts, responding to comments, messages, and inquiries promptly and effectively.
* Initiated and executed successful social media advertising campaigns, resulting in a 30% increase in conversion rates.

PURCHASING MANAGER

Angel Gabriel Builders & Realty Corp. 2015 - 2019
* Responsible for sourcing and evaluating suppliers to ensure we obtain high-quality materials at a competitive price.
* Negotiate contracts and terms with vendors to maximize our budget and maintain strong supplier relationship.

PROJECTS

CONTENT CREATION

KawaiiMe Cart
Description:
Focuses on crafting engaging and persuasive materials that showcase value, and attract potential customers, ultimately boosting sales and increasing followers.

ADS MANAGEMENT

KawaiiMe Cart
Description:
By creating visually appealing and engaging content, I effectively highlight product features and benefits while targeting specific audiences. Used ads campaign to reached targeted goal of followers, engagement and leads to sales.

SCHEDULED POSTING

Sasa Kopi
Description:
Scheduled posting for marketing graphics on a Facebook page allows businesses to plan and automate their content distribution, ensuring consistent engagement with their audience at optimal times.

SOCIAL MEDIA MANAGEMENT

Sasa Kopi
Description:
Scheduled posting for marketing graphics on a Facebook page allows businesses to plan and automate their content distribution, ensuring consistent engagement with their audience at optimal times.

CHARACTER REFERENCE

DHAMIELYN A. SARNO, MIT, Project Manager / CEO

ProVA Philippines
Email: dhamsarno@gmail.com
Mobile: +63915 832 5769