International Business Management
Niagara College of Toronto
Versatile professional with experience in social media management, executive assistance, and bookkeeping. Skilled in digital marketing, administrative support, and financial recordkeeping, with a strong ability to manage multiple priorities while ensuring accuracy and efficiency. Proficient in tools such as Microsoft Office, Google Workspace, QuickBooks, Canva, and social media platforms. Known for being organized, detail-oriented, and adaptable, with a proven record of supporting business growth, streamlining operations, and delivering high-quality results.
Niagara College of Toronto
Streamlined executive operations by managing calendars, emails, travel, and confidential records. Coordinated meetings and reports, optimized workflows, and provided high-level administrative support to ensure smooth decision-making and business growth.
Planned, created, and managed social media strategies across Facebook, Instagram, and TikTok to strengthen brand presence and generate leads. Oversaw content creation (graphics, captions, videos, and campaigns), scheduled posts, and monitored analytics to track performance. Engaged with online communities, responded to inquiries, and implemented growth tactics that boosted audience reach, engagement, and conversions. Collaborated with marketing and design teams to align campaigns with business goals and ensured consistent brand messaging across platforms.
Spearheaded the social media presence of a fast-growing start-up café by developing creative campaigns that highlighted brand identity, products, and customer experience. Produced engaging photo and video content showcasing coffee blends, promotions, and events, while managing daily posting schedules across Facebook, Instagram, and TikTok. Monitored analytics to track growth, improve content strategies, and boost customer engagement. Built an online community by responding to inquiries, managing reviews, and running targeted ads that increased foot traffic and sales. Collaborated closely with the café team to align marketing efforts with business goals, driving consistent brand awareness and customer loyalty.
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Search the Internet for information on a wide variety of topics.
Promote companies' products and services by developing copy for websites, social media, marketing materials.