Polytechnic University of the Philippines
• Spearheads day-to-day Ecommerce management of Issy Cosmetics to establish the maximum
financial return of the online business
• Builds existing channels and explore potential opportunities
• Leads the end-to-end launch of brand initiative campaigns and promotions in Shopee, Lazada,
BeautyMNL, and Zalora
• Liaises directly with Merchandising, Marketing, Creatives, and Operations on inventory
management, product assortments, promotions, collaterals, customer concerns, and other
administrative preparations
• Designs strategies to leverage Ecommerce performance and process improvement to ensure
efficient operations
• Gathers and analyze data, and prepares comprehensive reports
• Builds customer engagement and resolves customer concerns in Shopee and Lazada
• Works with minimal supervision, manages time effectively, and maintains control over all
current projects assigned
• Proactively assists the Brand Manager with the conceptualization of marketing plans
• Leads execution of brand activations like Holiday D’Lites Collection with Nadine Lustre, Street
BT21, and One Piece collections
• Handles Skechers PH social media accounts, plans monthly content calendar, responds to
comments and inquiries
• Collaborates artwork development of marketing and promotional assets with Creatives
• Organizes collaborations like Skechers D'Lites x Bang Pineda and take a fashion runway on Style
Fest 2019
• Arranges sponsorships with organizations like BTS Philippines for BT21 campaign & Cosplay
Mania • 2019 for One Piece launch
• Supervises product and thematic shoots to use for assets on social media, ads, PDP, billboards,
store POPs and windows
• Delegates sale promotions and brand initiative efforts Ecommerce channel partners
• Ensures accuracy of data on Skechers webstore considering company policy and core values
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Search the Internet for information on a wide variety of topics.
Customize Your Store With Our Website Builder.