Starting Booze back in college wasn’t just about creating a unique brand of bottled cocktails—it was about turning friendship, creativity, and teamwork into a thriving small business. Together, my two friends and I built Booze from the ground up, each of us taking on roles that highlighted our individual strengths while working toward a common goal.

As the social media manager, I developed our online presence, sharing engaging content that connected our brand with customers and brought our cocktails to life on every feed. Content creation was an exciting process, from crafting eye-catching visuals and witty captions to planning flavor launches that kept our followers coming back for more.

My role also included handling accounting, ensuring that our finances stayed organized and our business ran smoothly behind the scenes. Production days were busy but rewarding, as we worked side-by-side mixing flavors and bottling each product with care and quality. Along the way, my friends contributed their expertise and support, making every challenge fun and every milestone a shared achievement.

One of our most memorable experiences was joining local events, where we set up our own stand and sold Booze cocktails directly to customers. These events let us introduce our flavors to new people, receive live feedback, and enjoy the energy of the community gathered around our products.

Booze taught us valuable lessons in entrepreneurship, teamwork, and innovation. Whether it was mastering marketing strategies or balancing production with customer service, our experience turned an idea into a memorable college project—and an enduring symbol of what’s possible when dedication meets collaboration.