Professional VA Rommel

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Hello there! My name is Rommel, a Social Media Manager. Growing up, I learned the value of hard work and determination, especially as I pursued my dreams of studying at my dream university despite coming from a less privileged background. In my freshman year, I discovered my passion for marketing, English writing, and research, and even found a way to turn that passion into a business by doing term papers for my classmates. Looking back, that experience has taught me the importance of resourcefulness and finding creative solutions to achieve success.

I am originally from Tayabas City, Quezon province and currently reside with my family. When I'm not busy processing information and answering questions, I enjoy reading books and singing. Singing has been a significant part of my life, as I've been a part of a choir for the past six years and spend my weekends sharing my love for music with others. What's most important to me is valuing myself and striving to be the best version of myself I can be.

Rommel Baldazo Luna
Tayabas City, Philippines
rommelluna18@gmail.com
Freelancer
Check my CV View Work Hire Me

Professional Skills

To Succeed In Today's Job Market, You Have To Think Of Your SKILLS As An ADVERTISEMENT Targeted Towards Your FUTURE BOSS
Social Media Management
Content Creation
Facebook Ads Management
Search Engine Optimization
Graphic Design
Copywriter

Certificates

General Virtual Assistance Training Course
Social Media Management (SMM) In-Depth Training
Search Engine Optimization In-Depth Training Certificate

Professional Timeline

“Choose a job you love, and you will never have to work a day in your life." —Confucius
  • EXPERIENCE
  • EDUCATION
2023
Bachelor of Science in Industrial Engineering

Southern Luzon State University

Present
Diploma in Information Technology

El Royale Hotelier Training Center Incorporated

June 16, 2022 - October 7, 2022
Onewind Outdoors
(SEO Analyst)

▪ Increased Organic Traffic: Through a targeted content strategy, I helped a camping
equipment e-commerce site increase its organic traffic by 30% within the first three months
of implementation. By conducting thorough keyword research and optimizing content
based on user intent, I was able to drive more relevant traffic to the site and increase
engagement.
▪ Built High-Quality Backlinks: Through a targeted outreach campaign, I secured highquality backlinks from relevant camping and outdoor publications for a camping gear
manufacturer. By creating compelling content and building relationships with industry
influencers, I was able to increase the brand's visibility and authority in the niche, which
resulted in a 20% increase in organic traffic and a 10% increase in sales.
▪ Boosted Sales and Conversions: By crafting compelling product descriptions and
optimizing landing pages with relevant keywords and calls to action, I helped a camping
gear retailer increase its conversion rate by 15% in just three months. By focusing on the
customer journey and identifying pain points in the buying process, I was able to create
copy that resonated with the target audience and drove more sales.
▪ Improved Site Structure and Navigation: By conducting an in-depth technical SEO audit,
I identified several structural issues with a camping gear e-commerce site that were
affecting its visibility and ranking. I recommended and implemented changes to improve
the site's navigation, including adding internal linking, optimizing URLs, and creating a
clear hierarchy of pages. As a result, the site saw a 25% increase in organic traffic and a
20% improvement in bounce rate.

April 1, 2020 - November 4, 2021
Zya and Knox Home Furniture
(Sales Associate/ Manager)

Impact: Delivered average annual sales growth of 42% for clients, with some achieving up
to 200% increases.
▪ Developed and maintained strong customer relationships: By providing exceptional
customer service and building trust with customers, I was able to maintain a high rate of
repeat business. In 2021, over 60% of our sales came from repeat customers

March 2024 - July 2024
Bec and Geri's
(Content Strategist, Social Media Manager, and Graphic Artist)

▪ Developed and implemented content strategies to enhance brand visibility and engagement.
▪ Managed social media accounts, increasing follower engagement by 35%.
▪ Designed graphics for social media, website, and marketing materials.
▪ Executed successful marketing campaigns, including a summer campaign boosting sales by 20%.
▪ Produced high-quality content, including blog posts and videos.
▪ Monitored performance metrics, refining strategies for improved results.
▪ Collaborated with cross-functional teams to ensure cohesive brand messaging.
▪ Maintained brand consistency across all channels.

November 6, 2023 - February 29, 2024
Bioskin Tech Laboratories
(Intern/Content Strategist)

▪ Spearheaded a content strategy that increased website traffic by 40% and social media engagement by 60% within 3 months.
▪ Developed and implemented a user-generated content campaign resulting in a 30% boost in brand mentions and a 20% increase in customer loyalty.
▪ Created an educational skincare series that garnered over 30,000 views on Facebook and drove a 25% uptick in product inquiries and sales.
▪ Led influencer partnerships resulting in a 50% expansion of brand reach and a 20% increase in social media followership.
▪ Implemented SEO optimization tactics leading to a 25% improvement in organic search rankings and a 20% rise in website conversions.

July 2023 - January 2024
Oliskin Ph
(Account Manager)

▪ Cultivated and maintained strong relationships with skincare clients, resulting in a 10% increase in client retention rates over 6 months.
▪ Developed and implemented tailored strategies for clients, resulting in a 15% increase in revenue from upselling and cross-selling skincare products.
▪ Proactively addressed client inquiries and concerns, achieving a 95% satisfaction rate based on client feedback surveys.
▪ Analyzed account performance metrics and KPIs, providing actionable insights to clients and driving continuous improvement in campaign effectiveness and ROI.

August 15, 2022 - November 30, 2022
Moda Foturo
(Content Creator, Social Media Manager, Marketing and Sales SEO Lead Analyst)

▪ Boosted website traffic by 20% in 3 months through SEO optimization, including keyword integration, improved page speed, and backlinking.
▪ Increased social media engagement by 70% in 3 months through compelling content creation and targeted advertising on platforms like Facebook and Instagram.
▪ Enhanced PPC campaign effectiveness, achieving a 15% increase in conversions and a 10% decrease in cost per click through strategic management and optimization.
Transferable Skills:
▪ Expertise in SEO optimization and data-driven decision-making.
▪ Ability to create engaging content and utilize social media advertising effectively.
▪ Strong communication, copywriting, and email marketing skills.
▪ Excellent networking and partnership-building abilities.
▪Proficiency in PPC advertising and campaign management.

May 2024 - Present
Goldilocks Studios
(Executive Virtual Assistant)

- Supported a high-level executive in preparing a critical investor presentation, essential for securing the next round of funding. Gathered and synthesized performance metrics, market analysis, and competitive landscape information to create a visually engaging and informative presentation. Managed the executive’s schedule to ensure focused preparation sessions and minimize distractions, conducted multiple review sessions and refinements, resulting in a successful presentation that secured the desired funding.
- Edited videos for TikTok and IG Reels to enhance the executive’s social media presence. Generated leads through the executive’s video editing business and networking group, BNI Power Lunch, demonstrating an ability to handle high-pressure situations, manage complex tasks efficiently, and deliver exceptional support for successful outcomes.
- Screener Email Management:
- Identified screener emails by reviewing the inbox for initial evaluation or filtering.
- Deleted or archived irrelevant or spam emails as appropriate.
- Prioritized and reviewed remaining emails to identify important or urgent messages.
- Notified Ian of important emails via WhatsApp with a brief summary of their content and urgency to ensure timely review.
- Calendar Management:
- Managed and prioritized the executive’s calendar to schedule meetings, appointments, and events efficiently.
- Coordinated and organized meetings, ensuring that all necessary materials and information were prepared in advance.

- Adjusted the schedule as needed to accommodate changes and ensure the executive’s time was utilized effectively.

Services Offered

“To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.” – Don Alden Adams,
Social Media Management

Social Media Marketing is telling the world you’re a rock star. Content Marketing is showing the world you are one.

Facebook Ads Management

Facebook ads by getting inspiration from a few of our ad examples that have seen success.

Graphic Design

Graphic design is a craft where professionals create visual content to communicate messages.

Search Engine Optimization

Today it's not about " Get The Traffic" - It's about 'get the targeted and relevant traffic'

Google Ads Specialist

Expert in using and understanding the Google Ads interface. I am responsible for strategizing and handling marketing cam

Copywriter

I am responsible for creating clear and concise copy for advertising or marketing materials. I also write for websites

Character References

Author

DHAMIELYN A. SARNI, MIT

PROJECT MANAGER
dhamsarno@gmail.com

Author

JUDE REQUIZ

Senior SEO Manager
requizgerardos31@gmail.com


Portfolio

My compilation of Work Sample and Skills and represents a portable showcase of my Professional Qualification and Experiences

Let's work together !

I am available for freelance projects.
Hire Me

Get in Touch
My essential contact information creates trust and personal relations with a prospective employer to get in touch with me.

Address :
Tayabas City,
Philippines
Email :
rommelluna18@gmail.com


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