November 2022 - November 2023

Ecommerce Virtual Assistant

Duties and Achievements:

- Keyword Research: Proficient in conducting in-depth keyword research to optimize product listings, content, and overall SEO strategy, resulting in improved search engine rankings and visibility.
- Image Research: Skilled in sourcing and selecting high-quality product images to enhance the visual appeal of online stores, boosting customer engagement and sales.
- Team Management: Successfully managed and coordinated a team of graphic designers and tech professionals, ensuring seamless collaboration, meeting project deadlines, and maintaining a high standard of work.
- Product Upload and Management: Efficiently handled product uploads, maintaining accuracy in prices, SKUs, and shipping details.
- Photo Editing: Proficient in enhancing product images, resulting in an improved visual appeal and higher customer engagement.
- Store Maintenance: Diligently maintained online stores, ensuring a smooth and user-friendly shopping experience through regular updates and inventory management.
- Price, SKU, and Shipping Management: Precisely edited and managed pricing, SKUs, and shipping information to optimize product listings and customer satisfaction.
- Landing Page Creation: Successfully created compelling landing pages that boosted conversion rates and drove lead generation.
- A/B Testing: Implemented and analyzed A/B tests to refine website elements, resulting in increased sales and engagement.
- Product Listing: Proficient in creating attractive and informative product listings, driving customer interest and sales.
- Customer Engagement: Engaged with customers, addressing queries, and providing support to enhance their shopping experience and loyalty.
- SEO Optimization: Applied SEO strategies to product descriptions and content, leading to improved search engine rankings and increased organic traffic.

With a strong focus on detail, organization, and a commitment to improving the e-commerce experience, I have consistently contributed to the success of online businesses in a virtual assistant capacity while effectively managing cross-functional teams.

September 2021 - October 2022

Shopify Manager

Duties and Achievements:

- Shopify Expertise: Proficient in Shopify platform management, overseeing all aspects of the e-commerce store, including product listings, themes, and overall store setup.
- Inventory and Product Management: Efficiently managed inventory, product uploads, and ensured the accuracy of prices, SKUs, and product details.
- Store Customization: Successfully customized Shopify themes to create an appealing and user-friendly online store, optimizing the customer shopping experience.
- Team Leadership: Managed and coordinated a team of graphic designers, developers, and other professionals, ensuring effective collaboration, meeting project deadlines, and maintaining high-quality work.
- Conversion Rate Optimization: Implemented strategies to boost conversion rates, including creating landing pages, A/B testing, and optimizing the customer journey.
- SEO Optimization: Applied SEO techniques to enhance product descriptions and content, resulting in improved search engine rankings and increased organic traffic.
- Customer Engagement: Engaged with customers, addressed inquiries, and provided support to enhance their shopping experience and foster loyalty.
- Inventory and Order Management: Efficiently managed inventory levels, tracked orders, and ensured timely fulfillment to meet customer expectations.
- Payment Gateway Integration: Successfully integrated and managed payment gateways, ensuring secure and hassle-free transactions for customers.
- App Integration: Utilized Shopify apps to enhance store functionality, automate tasks, and improve overall store performance.
- Analytics and Reporting: Utilized analytics tools to track store performance, customer behavior, and sales data to inform decision-making and drive improvements.

As a Shopify Manager, I have consistently demonstrated my ability to drive online business success through effective Shopify management, team leadership, and optimization of various aspects of e-commerce operations.

January 2019 - June 2021

Ecommerce Virtual Assistant, Part time

- Shopify Management
- Product Listing and Updates
- SEO Optimization
- Image Editing
- Content Management
- Team Coordination
- Inventory Control
- Customer Engagement
- Conversion Optimization

July 2015 - October 2019

SEO Content Writer

- Keyword Research: Proficient in conducting in-depth keyword research to enhance content's search engine visibility and rankings.
- SEO-Optimized Content Creation: Skillful in crafting engaging, SEO-optimized content that drives organic traffic and boosts search engine rankings.
- Content Strategy Development: Experienced in developing content strategies aligned with business goals, target audiences, and industry trends.
- Meta Tag Optimization: Improved click-through rates and search visibility by optimizing meta titles and descriptions.
- Analytics and Reporting: Utilized analytics tools to track content performance, user engagement, and keyword rankings, enabling data-driven decision-making.
- CMS Proficiency (e.g., WordPress): Competent in using content management systems, like WordPress, to publish, format, and optimize web content.
- Copy Editing: Ensured content accuracy, quality, and alignment with SEO and brand guidelines through meticulous copy editing.
- High-Quality Writing Skills: Demonstrated strong writing skills, including grammar, spelling, and a compelling writing style, to engage readers and meet content goals.