Ads Management

1. Facebook Ads sample: https://www.facebook.com/GatewayTravell/videos/1192977928619747/
Data from January 1, 2025- February 28, 2025
- Objective: Focused on engagement and optimizing CTR
- Ad Duration: Running since August 8, 2024, and still active.
- Results Shown: Data reflects only the last two months.
- Performance: Outstanding results led to budget increases.
- Budget Growth: Started at $10/day, now at $75/day due to high potential.
- CTR Achievement: Exceeded and tripled the 3% target with minimal spend.
2. Tiktok Ad Sample: https://v-ttam.tiktok.com/s/ZSB1WXsN9/
- Objective: Focused on lead generation and high conversion from cold traffic
- Ad Duration: Running since April, 2024, and still active
- Results Shown: Data reflects performance over the last 30 days
- Performance: Surpassed conversion expectations, leading to consistent ad optimization
- Budget Growth: Started at $15/day, now scaled to $80/day based on strong ROI
- Conversion Rate Achievement: Achieved a 12.4% conversion rate—well above industry average for cold traffic