BACHELOR OF SECONDARY EDUCATION, MAJOR IN ENGLISH
UNIVERSITY OF LA SALETTE, INC.
A tech-savvy professional with expertise in social media management, email marketing, customer support, appointment setting, general virtual assistance, and underwriting in a debt consolidation company. Proficient in digital tools such as Canva, Capcut, Trello, Slack, Amazon Workspaces, Freshdesk, Salesforce, Instantly AI, and GoHighLevel for effective lead management and communication. Strong leadership skills demonstrated as a faculty president, with experience in teaching and event coordination.
UNIVERSITY OF LA SALETTE, INC.
Social Media Marketing (SMM):
• Create high-quality posts, graphics, and captions tailored to the Client’s brand and audience. •
Produce engaging video content, including reels and promotional videos optimized for platform
algorithms.
• Develop campaign strategies and research trending hashtags to maximize content reach and
engagement.
• Optimize posting schedules to improve visibility and engagement metrics.
• Track and report engagement, including likes, shares, comments, and follower growth, with
actionable recommendations.
Email and Newsletter Campaigns:
• Design, draft, and distribute professional email campaigns to promote specific services, products,
or events.
• Develop recurring newsletters to provide updates, offers, and event information.
• Monitor and analyze campaign performance, including open rates, click-through rates, and
conversion rates.
Calendar and Email Management:
• Coordinate and manage appointments to minimize scheduling conflicts.
• Organize and respond to email correspondence promptly and effectively.
• Maintain detailed and organized records of all communications.
Research and Analysis:
• Conduct market and competitor research to identify trends and opportunities.
• Research venues and provide cost comparisons and recommendations.
• Prepare detailed reports summarizing findings and providing actionable insights.
Document Creation and Review:
• Draft and review documents, including contracts and proposals, as needed.
• Design professional graphics for presentations and reports to align with the Client's branding.
CRM Management:
• Maintain accurate and up-to-date client data within the CRM system.
• Organize and streamline CRM data for usability and accessibility.
• Provide recommendations for optimizing CRM
• Increase brand awareness, grow audience engagement, drive website traffic, and support lead generation, sales, or event promotions.
• Social Media Strategy: Comprehensive plan including competitive analysis, platform recommendations, audience personas, hashtag and content strategies, posting schedules, and paid ad strategies.
• Content Creation: Weekly/monthly content creation (graphics, videos, written posts) and landing page editing to align with campaign goals.
• Performance Tracking: Monitor campaigns, generate reports, and provide actionable recommendations.
• Community Management: Respond to comments/messages and foster engagement.
• Managed CRM tasks using GoHighLevel, including lead input, follow-ups, and appointment scheduling.
• Automated email campaigns and SMS content to streamline client communications and increase
engagement.
• Monitored and updated client pipelines to ensure accurate lead tracking and conversions.
• Provided customer support by responding to inquiries and managing workflows through the GoHighLevel
platform.
• Assisted in the integration and setup of GoHighLevel features to optimize business processes
• Email Support Specialist Debt Enrollment Process
• Reviewed and validated client documents such as creditor statements and loan agreements using Freshdesk.
• Managed enrollment and rejection processes for debt accounts using Salesforce and Jump Cloud.
• Qualified leads and scheduled appointments for real estate investors, ensuring accurate fit with business criteria.
• Conducted outbound email campaigns targeting real estate investors through AI-generated platforms like
Instantly AI.
• Followed up with leads using company-provided templates and managed data through GoHighLevel CRM.
• Qualified leads and scheduled appointments for real estate investors, ensuring accurate fit with business
criteria.
5+ years as a VA handling admin support, website creation, and social media management.
Managed CRM in GoHighLevel: leads, follow-ups, scheduling, automation, pipelines, support & integrations.
Email Support: Debt enrollment, doc review (Freshdesk), account processing (Salesforce), lead qual & scheduling.
Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.
Search the Internet for information on a wide variety of topics.
Support in building a pipeline of leads to meet business plans, quotas and company objectives.