2019
Tayabas Western Academy
Candelaria, QuezonBachelor of Science in Business Administration major in Marketing Management
Hermanie Lingat
Experienced SMM | Facebook Ads Management | HR Assistant-
maine.rosales18@gmail.com
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+639453745243
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Candelaria, Quezon Philippines
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https://www.onlinejobs.ph/jobseekers/info/1021526
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https://www.linkedin.com/in/hermanie-lingat-6a0661222/
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https://www.upwork.com/freelancers/~01f84ab254a2a7531c
Education
Social Media Manager
February 2022-March 2023
Nyam Eggdrop Sandwich
Candelaria, Quezon• Develop and execute comprehensive social media strategies to align with organizational goals and
objectives.
• Manage and maintain our presence on key social media platforms, including but not limited to
Facebook, Twitter, Instagram, and TikTok.
• Create engaging and relevant content for social media posts, including text, images, videos, and other
multimedia formats, that resonate with our target audience and reflect our brand identity.
• Schedule and publish social media posts across all platforms, ensuring consistency in messaging and
timing.
• Monitor social media channels for mentions, comments, and messages, and respond promptly and
appropriately to inquiries, comments, and complaints.
• Proactively engage with our audience on social media by liking, sharing, and commenting on relevant
content, as well as fostering conversations and building relationships with followers and influencers.
• Collaborate with internal teams, including marketing, content creation, and customer service, to
coordinate social media activities and campaigns that support broader marketing initiatives.
• Monitor social media analytics and track key performance indicators (KPIs), such as engagement
metrics, reach, and conversion rates, to assess the effectiveness of social media efforts and identify
areas for improvement.
• Generate regular reports on social media performance, providing insights, trends, and
recommendations for optimizing strategies and achieving goals.
• Stay informed about social media trends, best practices, and platform updates, and incorporate them
into our social media strategies to maintain relevance and effectiveness.
• Monitor industry trends and competitor activities on social media to identify opportunities and stay
ahead of the curve.
• Manage social media advertising campaigns, including budget allocation, targeting, ad creation, and
performance tracking, to maximize ROI and achieve advertising objectives.
Facebook Ad Manager
February 2022-March 2023
Nyam Eggdrop Sandwich
Candelaria, Quezon• Develop and execute Facebook advertising strategies to meet predefined marketing goals and
objectives.
• Create compelling ad campaigns, including ad copy, visuals, and targeting parameters, to effectively
reach and engage our target audience.
• Monitor and optimize ad performance on an ongoing basis, adjusting targeting, budget allocation,
and creative elements to maximize ROI and achieve key performance indicators (KPIs).
• Conduct A/B testing of ad creatives, audience segments, and other variables to identify opportunities
for improvement and optimize campaign performance.
• Stay updated on the latest Facebook advertising trends, features, and best practices, and incorporate
them into our advertising strategies.
• Collaborate with other team members, including designers, content creators, and analysts, to ensure
alignment of Facebook ad campaigns with overall marketing initiatives.
• Provide regular reports and insights on campaign performance, highlighting key metrics, trends, and
actionable recommendations for optimization.
• Stay informed about industry developments, competitor activities, and consumer behaviors to inform
strategic decision-making and enhance campaign effectiveness.
• Continuously seek opportunities to innovate and improve our Facebook advertising efforts, exploring
new targeting options, ad formats, and optimization techniques.
HR Assistant
March 2020-November 2021
South Emerald Distribution Inc.
Candelaria, Quezon• Maintained HR system with data of 700+ employees
• Kept updated accounts of employment records and files
• Assisted in recruitment campaigns from job adverts, interviews, job offers, preparation of contracts,
and onboarding
• Conducted orientation/induction for newly hired employees
• Administered payroll information, compensation materials, and benefits programs
• Supported daily operations of busy Human Resources department
• Mentored employees through personal and professional issues
• Address inquiries and complaints in a timely, effective, and confidential manner
• Prepared monthly & quarterly Employee Starters & Leavers Report
• Undertake other duties appropriate to the post as may be assigned
Cashier
August 2012-September 2013
South Emerald Distribution Inc.
Tiaong, Quezon• Responsible for processing and receiving payments and issuing receipts to customers as they leave
with their purchases.
• Handled additional items necessary, such as coupons, vouchers, and the like
• Provided an excellent customer service experience to customers
• Answered questions about products for potential buyers & suggested options for items the shopper
has selected
• Addressed customer concerns when they return an item
• Assisted in-stock inventory as required
Front Desk Receptionist
February 2012-August 2012
Fishing Paradise Hotel and Resort
Candelaria, Quezon• Received guests as they come in
• Managed the check-in and check-out process
• Answered questions and requests of guests
• Performed administrative tasks at the front desk
• Performed essential duties of a Cashier such as:
- Balancing cash, processing payments, counting money, recording expenses for each guest, and
using a computerized cashiering system
Skills
• Excellent administrative, clerical, and customer service skills
• Competent team worker with outstanding interpersonal skills
• Ability to solve problems efficiently and provide better results
• Strong multitasking skills and highly focused on supporting complex & deadline-driven operations
• Extensive knowledge of Microsoft Office Suite (Word, PowerPoint, Excel, Outlook)
• Flexible and easy to engage with different kinds of cultures in the workplace