Search Engine Optimization - Online Course
Participant/ Trainee
The training includes the following course outline:
Introduction to SEO, Google Replaces the Phone Book, How Search Engines Work, What it Takes to Rank, Long-Tail Concept & Theory Content is King, How to Approach Your SEO Strategy, On-Page SEO, Website Content, URL Structure, Title Tags & Meta Togs, Headline Tags, Internal Linking, Off-Page SEO, Linking to you? How are they Linking to you. Using Social Media to spread content Identifying Keyword, How to identify Long-tail Keywords, Check your website analytics, Keyword Research Tools, Search for Keywords Measuring Success, Traffic, Lead/ROI, Indexed Pages, Inbound Links, Keywords Ranking. Make a list of keywords build a keyword-focused webpage, Create a link building Plan White Hat SEO.