Hey I am Edward Horrace

More Info About Me

Hi there! I am Edward, and I am enthusiastic about the virtual assistant position and eager to demonstrate my keen interest in the role, along with showcasing my relevant experience and skills in this field. My background in SEO, coupled with my expertise in using AI tools, ensures that websites achieve optimal content and structure, leading to improved organic search visibility. This involves extensive keyword research and refining on-page elements like title tags and meta tags, resulting in enhanced online visibility and increased organic traffic.

Additionally, I have expertise in Lead Generation through web scraping and excel in organic content creation and Social Media Management. With these capabilities, I can identify and acquire inbound and outbound leads via email, text, and calls. Using email marketing, cold calling, and targeted messaging, I generate leads and nurture them effectively using a comprehensive CRM. I am confident in my ability to deliver exceptional results that will make a positive impact. I am eager to contribute my skills and enthusiasm to the success of the virtual assistant role and make a valuable contribution to your team.

Also, with 2 years of experience as a forex trader, I have developed a keen ability to strategize in fast-paced and changing environments. My background in retail further adds to my attention to detail, as demonstrated through my experience performing inventory counts. I have also received specialized and In-Depth Training in Virtual Assistant duties, SEO, Lead Generation, e-Commerce Dropshipping and Shopify, and Social Media Management, equipping me with the knowledge and tools to perform these tasks with confidence and creativity.

I am confident that my diverse experience and skills, combined with my passion for virtual assistance, make me a well-rounded and highly qualified candidate for this role. I would welcome the opportunity to further discuss my qualifications and demonstrate how I can contribute to the success of your organization.

I pride myself on providing top-notch virtual assistant services to you and am available to work Monday through Friday, at any time of day. I can also accommodate weekend assignments on occasion for critical or challenging assignments. If you have any tasks or projects that you need assistance with, please do not hesitate to reach out to me. I am eager to use my skills and experience to help you achieve your goals.


To your success,
Edward Lapitan
Virtual Assistant

Edward Horrace Marbella Lapitan
San Mateo, Philippines
Freelancer
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My Skills and Competencies

Social Media Management
Data Entry
E-Commerce Dropshipping & Shopify
SEO Expertise
Email Marketing
Project Management
Retail Inventory
Facebook Ads
Lead Generation
Web Design

Certificates

My Experience and Education

  • EXPERIENCE
  • EDUCATION
2017
Bachelor of Science in Computer Engineering Major in CISCO

AMA University

2023 - 2023
PROVAPH
(Search Engine Optimization - TRAINEE FOR SKILL ENHANCEMENT))

Utilization of AI tools, to ensure that websites achieve optimized content and structure, ultimately boosting organic search visibility. This involves conducting extensive keyword research and refining on-page elements such as title tags and meta tags to enhance online visibility and drive increased organic traffic.

2023 - 2023
Allen Sportswear
(SEO and Lead Generation Specialist)

On-page SEO Expertise:
Optimizing website content and structure to improve organic search visibility. Performing comprehensive keyword research to improve organic search rankings. Optizming of title tags, meta tags, and other on-page elements to enhance online visibility

Lead Generation, Customer, and Sales Support:
Identifying and acquiring inbound and outbound leads through various channels, including email, text, and calls. Utilizing email marketing, cold calling, and targeted text/email messaging campaigns, to reach out to prospects and generate leads. Managing and utilizing an extensive lead database (CRM) for effective lead nurturing.

2022 - 2023
El Paso Sports – Part Time
(Lead Generation Specialist)

Lead Generation:
Specialized at generating leads by crafting engaging content, and analyzing insights, with a focus on identifying potential customers and identifying potential customers through Facebook pages

2023 - 2023
PROVAPH
(E-Commerce Dropshipping & Shopify – Trainee for Skill Enhancement)

Product uploading, Shopify set-up, on-page SEO, third-party app installation, customer management, competitor research & web development, making me an ideal candidate for Shopify store optimization and management.

2023 - 2023
PROVAPH
(Lead Gen/Email Marketing - Trainee for Skill Enhancement)

Process of identifying potential customers and capturing their information, while email marketing involves sending targeted emails to a list of subscribers to promote products or services.

Collecting and digitizing data such as invoices, canceled bills, client information, and financial statements. Maintaining a detailed and organized storage system to ensure data entries are complete and accurate.

2022 - 2022
Yangjiang Hasen Industrial Co., Ltd.
(Business Developer – Part Time)

Lead Generation:
Utilized 263mail email platform to generate leads for client's company. Employed specialized email scraping tools to efficiently retrieve personal information. Specialized at generating leads by identifying potential customers through various channels.

Social Media Management:
Managed and executed end-to-end organic content strategy for client's social media platforms (Facebook & LinkedIn), driving engagement and brand visibility. Effectively utilized content creation, project management, hashtag strategies, and caption skills to enhance online visibility and engagement for various projects.

2022 - 2022
PROVAPH
(Social Media Manager – Trainee for Skill Enhancement)

Managing their presence on Social Media Platforms, generating leads, traffic, and organic engagements, setting-up advertisements, and assistance that lead my clients’ businesses to grow.

2022 - 2022
PROVAPH
(General Virtual Assistance – Trainee for Skill Enhancement)

Administrative and executive duties, as well as basic business functions so you can focus on big picture ideas.

2020 - 2022
Exness
(Foreign Exchange Trader)

Monitored daily currency risk on cash position with an average daily volume .

Executed major currencies, identifying, and evaluating market opportunities and risks, and providing beneficial advice and recommendations to clients.

Conducted detailed technical and fundamental market analysis, developed, and implemented new trading strategies, and performed risk management.

2019 - 2020
Philippine Seven Corporation
(Field Auditor – Retail Inventory Specialist)

Performed daily inventory count of our client’s stores and quarterly inventory count of client’s warehouses.

Summarized the count results via the Store Inventory Report for appropriate acceptance by the store or warehouse manager.

My Services

Social Media Management

Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.

SEO / Web Researching

Conducting extensive keyword research and on-page elements to enhance online visibility and increased organic traffic.

Facebook Ads Management

Create and strategize the different types of ad ideas.

Retail Inventory / Bookkeeping

Ensures that sales records and actual store inventory match up, and keeps all stock organized and replenished.

E-Commerce Dropshipping & Shopify

Executing on-page SEO, product page, setting up stores, handling customer inquiries, and performing competitor research.

Lead Generation / Email Marketing

Gather client information through phone, online research, and social media. Find decision-makers on company websites.

Web Design / Wordpress

Design, implement, and manage websites using WordPress, a free, open-source content management system (CMS).


Works

Let's work together !

I am available for freelance projects.
Hire Me

Get In Touch

Address :
San Mateo,
Philippines


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