Social Media Launch Success: Growing a Startup Fashion & Fragrance Brand

Clothes & Perfume Brand
Timeline: 2022 (2 months)

Goal

• The main objective was to build brand awareness and generate early sales for a newly launched clothes and perfume business.

Action

• Launched and managed the Facebook page from scratch.
• Created and posted static product photos (Reels were not yet available).
• Engaged directly with buyers through comments and Facebook Messenger, building personal connections and trust.

Result

• Followers grew from 0 → 200 in just 2 months.
• Generated 50+ sales inquiries through Messenger and the comment section.
• Established the foundation for brand visibility and customer trust, paving the way for consistent growth.